The primary pillar consists of three wholly owned Swiss-made manufacturers: Movado, Harmony, and Ebel. Movado, which competes within the accessible-luxury watch section, priced from $500 to $2,500, is MGI’s best-selling model. Its prime market is the U.S., the place it holds the most important market share in its worth section. Harmony and Ebel are luxurious manufacturers ($1,300 to $10,000) with strengths within the Center East and Europe, respectively.
The second pillar consists of MGI’s six licensed trend manufacturers, priced from $75 to $500. They’re Coach, which MGI launched in 1999; Tommy Hilfiger (2001); Hugo Boss (2006); Lacoste (2007); Scuderia Ferrari (2013); and Rebecca Minkoff and Uri Minkoff (2017).
MGI’s new pillar is company-owned trend manufacturers. They made a distinction final 12 months. Olivia Burton was on the books for the complete FY2019 and MVMT for the fourth quarter. In fiscal 2018, gross sales within the group’s “owned manufacturers class” had been flat (down $499,000) at $204.9 million. In fiscal 2019, that class rose 29% to $263.9 million.
